Markaz App Case Study: From 0 to over 155,000 organic visitors

Markaz App Case Study: Made-To-Measure SEO Establishes 17,000+ Keywords in 3 years

The Customer

Markaz App is a Social Commerce Reselling & Dropshipping Platform operating in Pakistan and the United Arab Emirates. It has over 3 Million Active App Downloads and a user rating 4 based on over 36,000 reviews.

The Challenge

At the time of launch, Markaz was looking to scale its organic search presence in the primary target markets of Google Pakistan and Google UAE and did not have an in-house expert to execute any strategy around this challenge.

The Solution

I was hired by Markaz App to strategise and execute an SEO plan to drive organic search visibility for the brand across primary target markets. I conducted a detailed study to understand:

1. Set and align on Primary SEO Goals with the client.
2. The Ideal Customer Profile
3. Set up Core Topic Clusters that would make the most sense for the Markaz App, including:
   1. Online Earning App
   2. Earning without investment
   3. Earning from home
   4. Earning Avenues from Home for Females
   5. Passive Income Avenues
4. I created subtopics around these Topic Clusters that translated into over 275 articles on the Markaz website within 3 years.

The Results

Tailored Topic Clusters Unlock 17.8 K Keywords & 150 K Monthly Visits for Markaz App

When Markaz App — Pakistan & UAE’s leading social‑commerce and dropshipping platform — set its sights on dominating Google PK and Google UAE, they needed an SEO strategy as agile as their product roadmap. With no in‑house specialist, they partnered with me to architect an organic‑growth engine from the ground up.

What We Did

• Goal Alignment & ICP Mapping
  We nailed down north‑star metrics (keyword growth, qualified sessions, app downloads) and defined the ideal reseller persona to guide every content decision.
• Topic‑Cluster Blueprint
  Five high‑intent parent clusters (“Online Earning App,” “Earn From Home,” “Passive Income,” etc.) became the backbone of a content universe that now spans 275 long‑form articles.
• Made‑to‑Measure Content & Internal Linking
  Each article answered a distinct search intent and pushed equity to priority product pages, turning informational traffic into install‑ready users.

The Results

17,800 ranking keywords (April 2025) — up from zero at launch

150,000 organic sessions/month — fueling sustained top‑of‑funnel growth

‍

7 – 8 % download‑to‑visit rate — proving search traffic converts into real users

‍

Top‑3 rankings for cornerstone terms like “online earning app in Pakistan” and “dropshipping business UAE”

Partnership for Compounding Wins

SEO is a long game, and our three‑year collaboration shows how disciplined, intent‑led content can snowball. With every fresh article or feature launch, Markaz App has a scalable framework that keeps adding keywords, traffic, and — most importantly — new resellers to their ecosystem.

Want results like Markaz App’s jump from 0 to 155K organic visitors? Let’s audit your current strategy, uncover quick‑win keywords, and plot a 6‑month traffic surge.

📧 hello@usmantauqir.com — drop your site URL and goals for a free mini‑growth brief.

Seats are limited each quarter—secure yours now and start compounding organic ROI.